Awards that compete for the winners

Flickr’s one online community I personally really enjoy and I pay for the subscription service as a result. It’s something I choose to dip into every now and again to upload pictures, tweak who can see them, the titles, the geolocations &c…. it’s fun.

There are communities within Flickr that commit a lot more time to it than me, of course. While looking at some of the pictures from other users yesterday I came across this one by myfear which had attracted a lot of attention from other people.

I fact, I noticed, it had won an award – a shield of excellence, awarded by a Flickr group of the same name.

Scrolling down through the comments I saw others: My Winners, SuperShot and Flicker Diamond to name but three.

I realised that the awards were invitations as well as medals of sorts. I realised that these invite-only Flickr groups were acting like

Made me think – in an age of awards inflation, where some industry awards are genuinely valuable while others seem suspect in how they are run – much more a revenue generation exercise for publishing brand than the industry celebrating its highest achievers it was nice to see the awards process reversed. The best work being courted by award-givers rather than the other way round…

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