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“The Mistake Bank is a place to share stories of mistakes people have made in their lives and careers. Please contribute videos or blog posts recounting your mistakes that you think others could learn from. Start a forum topic or participate in an existing forum.”
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“Facebook’s privacy conference call just ended, and it’s clear some major changes are going to be coming to the social network soon. Some of these, like a totally revamped privacy control page, are both long overdue and very welcome. But others, like the Transition Tool, seem ripe for disaster.”
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“In order to comply with Canadian privacy law, Facebook must take greater responsibility for the personal information in its care. That’s not what we said, it’s what Canada Privacy Commissioner Jennifer Stoddart says in a statement following an investigation into the social network’s privacy policies and practices.”
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“The acclaimed web theorist, Mark Earls, says that the death of Michael Jackson unleashed the extremes of collective action: mass mourning and sick jokes.”
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This is the slide deck from my WOMMA webinar yesterday about web literacy and brands. Will link to the audio when WOMMA posts it…
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Some interesting debate on NMA about the Moonfruit campaign on Twitter using hashtags….
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Dell is moving its community to this platform.
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A look at lessons learned from three years of one of the world’s best corporate social media programmes. Connecting, curating and aggregating realtime content looks like Dell’s next move..
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After a visit to the UK, the founder of Craigslist thinks our business culture should be more failure tolerant.:
“I was struck by the repeated comment that failure is stigmatized in UK business culture. In Silicon Valley, failure is just a normal phase of one’s career. You might succeed in your first endeavor, probably not, so you’re ready to persist in subsequent efforts.
“That is, there’s some expectation of failure and the expectation that you’ll get over it.
“This is not unique to Silicon Valley, but it’s far more expected here than anywhere I’ve heard. The attitude is the norm here, but in a lot of places failure continues to be stigmatized, and it’s hard to recover.
“It seems that widespread innovation and success requires the acceptance of failure, and then a readiness to move on.”
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Those rules in brief:
1. Appeal to what people love the most – themselves?2. Measurement is very important, but don’t lose the forest for the trees?3. Plan for success, but know you won’t always hit homeruns?4. What they are saying is true; Social media is about conversations?5. Know thy customer?
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Oddly reminiscent of teen magazines fro the 80s, AndersonAnalytics asks: “What kind of a social media user are you?” with this quiz…. I’m a business user apparently. Ho hum.
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News media held on the Michael Jackson story long after anyone else was still talking about it… Jeff Jarvis has the stats.
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Alex Massie takes apart yet another dismal attack on blogging by a newspaper journalist:
“In fairness, some of the newspaper commentary on the blogosphere is dictated by a) the need to fill the pages and b) the requirement to take a contrarian view of current events. Hence griping outbursts from Stephen Glover and Stephen Pollard. The problem for newspapers is that they deal in generalities; the internet by contrast, is about niche and specialisation.”
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“Goldman Sachs has caved in and allowed a critical blogger to continue airing his negative views about the investment bank on a controversially-named website.”
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Lloyd Davis reports on the first Crowds/Tribes/Teams method of consultancy – an approach I find incredibly compelling:
“Everyone is creative, capable of creation in one way or another. Categorising people as creatives or managers is fake and doesn’t serve us well, especially in a space where we require innovation and change. People are amazing.
“It is possible to bring thirty people together and have a productive conversation without constantly telling them what to do.”
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And now they are Tweeting popular passages… love it.
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Google is begin to use its Google Book Search to identify passages which, meme-like, are built upon, ideas that spread. Fascinating…
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Euan Semple on markeitng Flash Mobs, a tactic that is surely heading for over-exposure: “I guess marketers and advertisers have become adept at playing on human emotion in all sorts of ways over the years and getting me to associate – however unconsciously or unwillingly – the emotional impact of a flash mob with a particular brand is just more of the same. Hopefully the balance of trust is shifting and we are much less likely to accept being manipulated if that manipulation feels too overt or too direct – much as witty and entertaining TV ads feel more acceptable than out and out sales pitches. Its a fine line though!”
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